View Post Agencies W+K Tokyo and Nike Just Want to Have Fun By Patrick Coffee on Sep. 5, 2014 - 6:41 PM Here’s an energetic spot to end a short week: South Korean high schoolers love sports just as much as all teens, but the press release tells us that “many barriers” like school and family responsibilities preven ...
View Post Agencies | Brands | Campaigns Doogie Howser (Almost) Drinks Heineken Light for W+K NY By Shawn Paul Wood on Jul. 17, 2014 - 1:45 PM From a kid in scrubs to a man with an angry inch, Neil Patrick Harris is quite possibly our leading example of a Renaissance Dude. The star may now add “drinking beer” to his illustrious resume along with acting, singi ...
View Post Agencies | Brands | Campaigns | Sports Nike Taps LeBron, Piqué, Bradley Cooper’s Voice for ‘Just Do It’ 25th Anniversary By Jordan Teicher on Aug. 21, 2013 - 11:55 AM At this point, Nike and AOR W+K are just showing off. Their latest spot, “Possibilities,” is a fat, splashy kick-off to the 25th anniversary of its ubiquitous slogan, “Just Do It.” These type of Nike ads ha ...
View Post Agencies | Brands | Campaigns W+K Kickstarts Dodge Dart By Jordan Teicher on Jan. 18, 2013 - 8:54 AM W+K’s line of Dodge ads appeals to consumers with a distinct voice that separates the brand from most auto manufacturers hawking new models. By now, we all know the recipe: frenetic cuts, clean white text, VO that tries to ...