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8 Eye-Opening Digital Marketing Stats From the Past Week

GOP and Facebook are socially killing it

The media world for months has been all Facebook, Donald Trump and ad blocking, so why would the past week in digital marketing be any different? Check out these eight…

Time Inc. Nixes the Role of Publisher in Ad Sales Reorganization

New groups will focus on ad categories, brands or digital

The publisher title is no more at Time Inc., which today is continuing to shake things up in its top ranks. This afternoon in a memo to staffers, chief revenue…

IAB Study Says 26% of Desktop Users Turn On Ad Blockers

Report digs into why people tune out digital promos

The Interactive Advertising Bureau has been vocal about the ongoing ad-blocking war between publishers and blockers, and now it has data to back up its position. According to a new IAB…

How a Refinery29 Vet Is Reshaping Domino Into a Major Digital Player

The cult shelter brand is expanding

Mention the name Domino to any décor-savvy 30-something, and you're likely to get a squeal of excitement followed by a sigh of nostalgia. Launched by Condé Nast in 2005, Domino…

Upfront Postmortem: Buyers Assess This Year’s 'Ugly' Market

Networks secure big CPM gains, but trouble is on the horizon

Given how strong the scatter market had been last season, and the network execs' brash predictions of a lucrative upfront after a couple of lean years, buyers had entered upfront…

Who Will Lead Fox News in the Post-Ailes Era?

That's the billion dollar question

What is Fox News without Roger Ailes? A question once only whispered in the cable news giant's headquarters on Sixth Avenue in New York has grown to be the pressing…

BuzzFeed Poaches Pinterest Exec to Build Out Its Ad Analytics Capabilities

Edwin Wong will focus on research and insights

BuzzFeed wants to give advertisers more data about how their efforts perform and is willing to poach digital competitors to do it. The viral-minded publisher has hired Edwin Wong, Pinterest's…

Time Inc. Reorganizes Into 4 Distinct Brand Groups

Names an editorial director for each

The news cycle isn't slowing down at Time Inc., which just a week after announcing a major restructuring, is reorganizing its editorial division. Today in an internal memo, chief content…

With Second 'Podcast Upfront,' IAB Hopes Brands Will Buy Into Audio Advertising

NPR, ESPN and others will pitch original shows

Buoyed by the success of popular podcasts like Serial and This American Life, the Interactive Advertising Bureau is hosting its second annual Podcast Upfront this fall to bring together publishers, advertisers and…

InStyle Editor Ariel Foxman Is Stepping Down in August

His exit will follow the closing of its annual blowout issue

Even more big changes are afoot at Time Inc. in the wake of last week's executive reorg, with InStyle's Ariel Foxman announcing today via WWD that he plans to step down…

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