Tuesday Stir

By Kyle O'Brien 

-As Valentine’s Day nears, what better time to show your significant other that your love for them is as deep as the sea? A buy-one-get-one Quarter Pound Cod Sandwiches at select A&W Restaurants nationwide on February 14 will help make your relationship “o-fish-ial” with a real diamond ring made from A&W Restaurant’s new Quarter Pound Cod Sandwich. The jewelry was made in partnership with LifeGem by extracting carbon from the cremated remains of a half-dozen A&W Quarter Pound Cod Sandwiches.

-Everybody thinks they have the best Christopher Walken impression in BMW’s new Super Bowl spot that also features an Usher cameo.


-Legendary director Martin Scorsese gets creative help from his daughter Francesca Scorsese in Squarespace’s Super Bowl teaser.

-IPG has appointed Susan Credle as its first creative advisor to help advance the culture of creativity throughout the network.

-Marketers are offering a new funding pipeline to independent filmmakers at a time when pervasive financial issues plague the broader film industry.

-We asked some experts to discuss their predictions for the year ahead at ADWEEK’s annual Outlook event.

-Work With Island, a French brand of flexible acoustic phone booths for open plan offices, has entrusted its new campaign to The Good Company. The agency’s “Keep it Secret” campaign for Work With Island The brand awareness campaign launched in print and digital, on the brand’s website and its social channels, where the public was invited to share the secrets they’d overheard in their open plan office through an Instagram story activation.

Work With Island’s phone booths get ‘Keep it Secret’ messaging from The Good Company.