Tuesday Odds and Ends

By Kiran Aditham 

-O&M ushers in Chinese New Year with a crackling iPhone app (above). link

-Bacardi is ready to scale back on its brand websites and focus on social media platforms. link

-The Weinstein Company has a new co-head of marketing and publicity. link

-Yahoo confirms a small one percent layoff. link

-DDB’s mockumentary for “Heal the Bay” screens at Sundance. link

-Redesign can be a touchy business (as we know all too well). link

-Facebook acquired Seattle-based mobile ad service, Rel8tion. link