Thursday Stir

By Minda Smiley 

-ESPN is trying to get us amped for Monday’s College Football Playoff National Championship. The one-minute spot, above, was created by McKinney.

-Burger King goes retro in its latest rebrand, its first in 20 years. Jones Knowles Ritchie worked on the updated identity.

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-Post-scandal, The Richards Group has hired Do What Matters, a consultancy that focuses on helping agencies foster diverse and inclusive workplaces.

-Advertisers started to pause and reevaluate media spend yesterday “amid the chaos in Washington, D.C.,” Digiday reports.

-This diaper brand is inviting babies to “poop on 2020,” Ad Age writes.

-The Drum looks at how remote work is “taking a toll” on advertising’s creatives.

-ICYMI yesterday: Who’s the copywriter on this season of The Bachelor?

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