-A lot of people unfortunately bring their illnesses to the office during cold and flu season, so to reduce the spread of infectious respiratory diseases this winter, the Rhone Island Department of Health turned to Nail Communications to help develop a public service campaign that tells people to just stay home. In the guise of a pharmaceutical commercial, “StayingHome” is a parody of prescription drug ads that tells people the importance of getting naps, keeping your dog company and not infecting coworkers and others.
-The 4A’s came out with its 2024 Look Ahead Report and Adweek tells you what you need to know about what agencies can expect this year.
-One of the most epic and crazy ads in years touts Australian lamb and how it unites generations.
-Publicis created 100,000 “Wish List” personal thank you videos for all its employees, thanks to a feat of AI technology.
-As we near what’s expected to be a divisive election season, experts expect brands to avoid messaging that could be considered political, and that includes climate change.
-In fashion, “drip” is used to describe style and swagger. This year, face jewelry, especially liquified shapes, will be all the rage, according to Velveeta, which has invented a new 14-karat gold Velveeta Drop Lip Cuff, which looks like a bit of melty cheese. Crafted in partnership with celebrity designer George The Jeweler, the limited edition cuff is available while supplies last here.
Live the high life with new drip from Velveeta—a lip cuff.
-The sticker was invented in 1935 and nearly 90 years later, global ecommerce company StickerYou is launching its latest innovation in sticker technology, the Image Transfer Sticker. National Sticker Day, January 13, recognizes all the various ways stickers can brighten up a page or send a personalized message and celebrates all things stickers, from the custom printing to sharing stickers. Working with agency Angry Butterfly on marketing, Image Transfer Stickers are a breakthrough image transfer technology that results in a premium 3D-like permanent transfer of any graphic onto an object, making them a good fit for promotional swag.