Thursday Odds and Ends

By Erik Oster 


-72andSunny celebrates opening day for New Era with this “We Who Reign” spot (video above).

-Alaska Airlines appointed Rauxa as its loyalty marketing agency of record.

-“This Is SportsCenter” is back and mostly the same, following ESPN splitting with W+K last year.

-Publicis Media launched a global commerce practice.

-Brands aren’t taking full advantage of mobile advertising, says founder of mobile video platform.

Nathale Turton shares “The truth about trying to return to work in advertising after maternity leave.”

-Epsilon hired Jeff Fagel as senior vice president, head of marketing.

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