-D2NA/DigitasLBi France developed “Chase the Thrill,” a virtual reality experience promoting the Nissan Juke on display at the Paris Motorshow from October 4th-19th (video above).
-Are small to mid-size holding companies the next big thing?
-Hashtags in titles can sometimes backfire.
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-Telecommunications companies put 77 percent of their mobile budget in video and rich media, according to latest Vdopia study.
-A look at Columbus Day’s brand problem.
-Marketers weigh in on the pros and cons of Snapchat ads.
-CEO Gary Vaynerchuk of Vayner Media is #40 on Fortune magazine’s “40 Under 40” list