Thursday Morning Stir

By Erik Oster 

FCB global CEO Carter Murray tells Adweek “the Age of the ‘Ivory Tower’ Agency Executives Is Over” (video above).

Terry Savage said “we won’t make any hasty decisions to rescind any award,” regarding Grey Group Singapore’s bronze-winning “I Sea” app, which now has its own “#ISeaFraud” hashtag. 

-The Drum examines how “General Mills eschews marketing norms in a bid to make its brands ‘ageless.’

-The Ad Contrarians thinks “Sometimes, Even Bloggers Need To Shut Up.”

-Twitter is selling its NFL ad packages for up to $8 million.

-Partners Andrews Albridge head of content Matt Williams asks, “is it time to kill off creative director ‘rock stars?’

-Digiday explores “How IHOP’s social media strategy stacks up.”