View Post Agencies | Brands | Campaigns | Digital | Social Media RPA Turns Nick Thune into ‘Brad, the Lyft Driver’ for Honda Fit By Erik Oster on Oct. 14, 2014 - 3:13 PM RPA is debuting a new online series promoting the Honda Fit with “Brad, the Lyft Driver,” a hidden-camera style video starring Nick Thune as Brad, an (overly) accommodating Lyft driver. The series, directed by Fred Sav ...
View Post Agencies | Brands | Campaigns | Digital | Social Media | TV RPA Spreads ‘Summer Cheerance’ for Honda By Erik Oster on Aug. 4, 2014 - 1:32 PM RPA has launched a new integrated campaign for Honda highlighting the brand’s summer clearance event and attempting to spread summer cheer, under the face-palm worthy title “Summer Cheerance.” To be fair, “ ...
View Post Agencies | Brands | Campaigns | TV RPA Debuts ‘Fit for You’ for Honda By Erik Oster on Jun. 19, 2014 - 12:08 PM RPA is promoting the launch of the all new 2015 Honda Fit with an integrated campaign entitled “Fit For You.” Centered around a pair of 30-second television spots starring actor/comedian Nick Thune, the campaign also i ...