View Post Revolving Door mcgarrybowen Makes Major Changes to U.S. Leadership Team By Erik Oster on Dec. 14, 2015 - 1:27 PM Simon Pearce will be promoted to the role of U.S. CEO, Ned Crowley will now serve as the agency's U.S. CCO and Jennifer Zimmerman will assume a new role as U.S. chief strategy officer.
View Post Agencies | Brands | Campaigns mcgarrybowen Celebrates Fun for Courtyard by Marriott By Erik Oster on Oct. 8, 2014 - 1:36 PM mcgarrybowen has a new campaign for Courtyard by Marriott entitled “Make Room for a Little Fun,” which launched last week. Aimed at millenials, the campaign is based on the insight that the demographic loves to travel ...
View Post Agencies | Brands | Campaigns | TV McGarryBowen Announces Kraft Singles Changes By Erik Oster on Feb. 26, 2014 - 12:41 PM McGarryBowen is behind a new campaign for Kraft announcing that the company has caved to pressure and made their Kraft singles line with “No artificial preservatives or flavors,” following similar changes to some of th ...
View Post Agencies | Campaigns | What The?? McGarryBowen Chicago is Back with More From ‘The Denskies’ By Erik Oster on Nov. 25, 2013 - 10:44 AM Last week, we introduced you to McGarryBowen’s new “Denskies” campaign for Sears, and it wasn’t pretty. The spots employed a tired “There’s a better way to…” gimmick and random offe ...
View Post Ad Biz | Agencies | Campaigns | What The?? McGarryBowen Debuts Three Ridiculous Holiday Spots for Sears By Erik Oster on Nov. 21, 2013 - 3:30 PM It seems that the fight for the craziest, most absurd holiday ad is in full force, with McGarryBowen Chicago being the latest agency to throw their hat in the ring with three new spots for Sears that introduce us to “The Den ...
Agencies | Brands | Campaigns | TV Sears, Mcgarrybowen Parody Rom-Coms in New Holiday Spot By Bob Marshall on Nov. 2, 2012 - 11:35 AM Yes, romantic comedies are formulaic. Yes, everyone is aware of this. Yes, it is because everyone is a aware of this that romantic comedies are frequently the subject of parody and criticism from almost everyone. But, just because ...