View Post Agencies | Brands | Digital Mullen, JetBlue ‘Fly It Forward’ By Erik Oster on Nov. 4, 2014 - 3:56 PM Mullen, Boston worked with JetBlue on an online campaign entitled “Fly It Forward”, in which the airline gives away tickets to individuals with inspiring stories, who then select from a list of people to receive the ne ...
View Post Ad Biz Monday Morning Stir By Kiran Aditham on Jun. 24, 2013 - 9:56 AM -Following a one-month review, TDA_Boulder has succeeded San Francisco-based Mortar as agency of record for Denver-based Regis University. TDA will handle both strategy/creative and media. -Mullen is apparently targeting Ma ...
Campaigns | TV Mullen, Psyop Somehow Make Yogurt Look Visceral, Sexy By Michael Musco on Mar. 2, 2011 - 12:03 PM Mullen has debuted its first creative effort for its new client, Greek yogurt brand FAGE, and suffice to say, this isn’t your average Dannon, Yoplait or Activia spot. The campaign has been dubbed “Plain Extraordinary&# ...
Agencies | Campaigns JetBlue Aims to Put People First in Latest Campaign By Michael Musco on Oct. 15, 2010 - 2:23 PM Mullen takes the hidden camera approach in its latest campaign for JetBlue dubbed “You Above All,” which effectively replaces the “Happy Jetting” slogan. Random passengers step inside a taxi and the driver ...
