View Post Agencies | Brands | Campaigns | TV | What The?? W+K NY Unveils New, High-Tech SportsCenter Set By Erik Oster on Jun. 16, 2014 - 11:05 AM W+K New York unveils the new high-tech SportsCenter set, complete with a few bugs, in the latest in their long-running “This Is SportsCenter” series. SportsCenter is set to debut their new studio on June 22nd, and the ...
View Post Agencies | Brands | Campaigns | Sports | TV | What The?? W+K NY Navigates SportsCenter Office with Bubba Watson By Erik Oster on Apr. 4, 2014 - 11:09 AM In anticipation of the impending Master’s Tournament, W+K New York has launched two new spots in their long-running “This Is SportsCenter” series, starring 2012 Master’s champion Bubba Watson. In the first ...
View Post Agencies | Campaigns | Sports Calvin ‘Megatron’ Johnson Goes Undercover at ESPN By Jordan Teicher on Sep. 9, 2013 - 12:29 PM On the field, Calvin Johnson earns his “Megatron” nickname by dominating defenses with a robotic efficiency. He’s bigger, faster, stronger, and at times, it looks like a Transformer is playing against humans. How ...