View Post Ad Biz | Agencies | Brands | Campaigns | TV 180 Amsterdam Launches ‘Welcome to the Future of Play’ for PS4 By Erik Oster on Nov. 11, 2014 - 1:00 PM 180 Amsterdam has launched a new campaign for Sony’s PS4 holiday push entitled “Welcome to the Future of Play.” In what has long been the standard for gaming advertising, players are thrust into the action of a g ...
View Post Ad Biz | Agencies | Brands | Campaigns | Digital | TV 72andSunny Goes Big with Trailer for Activision’s ‘Destiny’ By Erik Oster on Sep. 4, 2014 - 3:58 PM 72andSunny has just released a live action trailer for Activision’s new game Destiny, from the creators of the popular Halo franchise, which will be released on September 9th. 72andSunny and Activision went big for the trai ...
View Post Brands | Campaigns | People | Sports David&Goliath, Kia Reveal Extended Version of Super Bowl Spot, ‘The Truth’ By Erik Oster on Jan. 28, 2014 - 3:51 PM Yesterday, we brought you news of David&Goliath’s teaser for their big game spot, “The Truth,” promoting the all-new 2015 K900, Kia’s first-ever luxury car. Today, David&Goliath and Kia revealed the ...
View Post Agencies | Brands | Campaigns | People | Sports David&Goliath Reveals Teaser for Kia K900 Super Bowl Ad By Erik Oster on Jan. 27, 2014 - 5:22 PM With the big game less than a week away, the folks at El Segundo, CA-based David&Goliath have released a teaser for their Kia K900 Super Bowl spot. The “Official K900 Game Day 2014 Teaser” sees Laurence Fishburne r ...
View Post Ad Biz | Agencies | Brands | Campaigns | People Activision, 72andSunny Bring the House Down with ‘Epic Night Out’ By Jordan Teicher on Nov. 4, 2013 - 12:24 PM “Epic Night Out,” the splashy new 90-second Call of Duty: Ghosts spot from 72andSunny for Activision, is indeed epic, and easily riffs on the four-guys-who-have-fun-in-danger motif made popular by The Hangover. There ...
View Post Ad Biz | Agencies | Campaigns What Do Lou Reed and PS4 Have in Common? BBH NY Has the Answer By Erik Oster on Oct. 15, 2013 - 3:00 PM Sometimes, choosing the perfect song to set the mood can elevate a spot from good to great. That’s the case with BBH NY’s choice of Lou Reed’s “Perfect Day” in the latest ad that’s part of the o ...
View Post Agencies | Campaigns | Sports Soccer Rules Qatar Airways in ‘The Land of FCB’ By Jordan Teicher on Aug. 29, 2013 - 1:54 PM What if an entire country was built around the theme of a sports team? Every wall, building, and inch of space would be swathed in team colors and logos. While some European cities may resemble this set up (as does Green Bay, Wisc ...