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Agencies | Sports

TBWA\Chiat\Day, Adidas Throw a World Cup House Party

By Shawn Paul Wood on Jun. 11, 2014 - 2:45 PM

For the Super Bowl, the game is the advertising. For the World Series, ads are a respite. For the World Cup, however, there’s just not as much fanfare. TBWA\Chiat\Day hopes to change that with its new spot for Adidas. The wo ...
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Agencies | Brands | Campaigns | People | Sports | TV

TBWA\Chiat\Day Taps Messi, Kanye for Adidas

By Erik Oster on May. 27, 2014 - 1:55 PM

TBWA\Chiat\Day have launched the “All In Or Nothing” World Cup campaign for Adidas — the biggest in the company’s history, according to The Guardian — with a spot starring superstar Lionel Messi and f ...
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