Brands | Campaigns Yes, Golf Even Appeals to the Most Confusing Metal Band in the World By Kiran Aditham on Aug. 1, 2012 - 3:40 PM A couple of these spots slipped into the tips box last night and now we’re being told it’s to promote the fact that FedEx is an official sponsor of the FedEx Cup. Wow, well consider our minds blown. Anyhow, this ...
Brands | Campaigns BBDO, FedEx Once Again Infiltrate NFL Week 1 Coverage By Kiran Aditham on Sep. 12, 2011 - 3:13 PM If you happened to catch any NFL games since the season kicked off on Thursday night, you probably saw any one of three or four FedEx ads that’s part of a new brand campaign from BBDO NY, which aims to emphasize its client&# ...
