View Post Brands | Campaigns | People | Sports Fred Armisen Hugs Bruce Willis for Honda, RPA By Erik Oster on Feb. 3, 2014 - 12:51 PM Since few would argue that the commercials were more interesting than the game last night, chances are you saw RPA’s “Hugfest” spot, featuring Bruce Willis and SNL-alum/Portlandia star Fred Armisen. The simple, s ...
Ad Biz | Brands | Digital The Best Ad-Related Videos of the Week By The Advert on Jul. 6, 2012 - 1:28 PM Is this thing on? That was a *taps mic* joke. It wasn’t funny, but since no one is here to not laugh at it, it doesn’t matter. What does matter is that this is the last year of life on earth. That means that at the rip ...
Brands | Campaigns Coke Zero, ‘Mission: Impossible’ Will Dominate Your Holiday Season By Bob Marshall on Oct. 19, 2011 - 12:18 PM Though nearly 50-years-old and aware that most moviegoers consider him to be insane, Tom Cruise will never miss an opportunity to star in yet another Mission: Impossible film, the fourth in a movie series that’s become for C ...
Digital | People | What The?? Let’s Send M. Night Shyamalan Back to Film School By Bob Marshall on Apr. 11, 2011 - 12:05 PM As the saying goes, “A random twist does not a cohesive plot make.” If motion picture director M. Night Shyamalan had paid any attention during his time attending NYU’s Tisch School of the Arts, he might have rea ...
Brands | Campaigns | People W+K Unveils Full ‘Black Mamba’ Film By Kiran Aditham on Feb. 23, 2011 - 10:35 AM After weeks of teasing with Twitter/online components and pretty over-the-top TV spots, Wieden + Kennedy finally pulled back the curtain over the weekend on its full “Black Mamba” film, which promotes Kobe Bryant’ ...
Campaigns W+K Teases Nike ‘Black Mamba’ Film By Kiran Aditham on Jan. 31, 2011 - 1:03 PM It looks like Kobe Bryant’s getting the all-star treatment when it comes to hyping his Nike Zoom Kobe VI shoe. Now that R/GA’s supplied the Twitter-based component for the Black Mamba campaign, W+K is rolling out tease ...
Digital | Social Media R/GA Sets Black Mamba, Tweeters Loose By Michael Musco on Jan. 26, 2011 - 9:10 AM They don’t call Kobe Bryant “The Black Mamba” for nothing. His ability to transform into a deadly force and strike without warning on the basketball court earned him the right to assume such a normally ridiculous ...