View Post Campaigns Pint-Sized Romeo and Juliet Take Center Stage in Apple’s Latest iPhone Spot By Erik Oster on Dec. 6, 2016 - 12:36 PM But look at the quality of the video.
View Post Campaigns TBWA\MAL Channels Lamorisse’s ‘The Red Balloon’ in New iPhone 7 Ad By Erik Oster on Sep. 29, 2016 - 5:50 PM "Balloons" is the latest in the "Practically Magic" campaign.
View Post Campaigns TBWA\MAL Touts iPhone 7 as ‘Practically Magic’ in ‘Midnight’ By Erik Oster on Sep. 19, 2016 - 11:13 AM The spot made its broadcast debut last night during the Emmy Awards.
View Post Campaigns TBWA\Media Arts Lab Shoots ‘The Human Family’ on an iPhone By Erik Oster on Aug. 4, 2016 - 3:46 PM Maya Angelou reads from her poem "Human Family" in the spot.
View Post Campaigns TBWA\MAL Takes Viewers Behind-the-Scenes With Cookie Monster By Erik Oster on Apr. 8, 2016 - 11:05 AM More Muppet-fueled mayhem for the iPhone 6S.
View Post Campaigns Taylor Swift Shows How Apple Music Is ‘Distractingly Good’ By Erik Oster on Apr. 1, 2016 - 4:00 PM She fought the treadmill and the treadmill won.
View Post Campaigns TBWA\Media Arts Lab, Apple and Secret Agent Aubrey Plaza Talk Time for the iPhone 6S By Erik Oster on Feb. 18, 2016 - 12:57 PM Plaza's true identity is revealed in "Less Time."
View Post Revolving Door MUH-TAY-ZIK | HOF-FER Hires Former TBWA Creative as ECD By Erik Oster on Oct. 14, 2015 - 10:54 AM Jay Berry will work with co-founder John Matejczyk to oversee the creative department.
View Post Campaigns New Apple Watch Spots Don’t Leave Much of an Impression By Erik Oster on Jul. 17, 2015 - 12:09 PM Apple released four new 30-second spots, created in-house, to promote the Apple Watch.
View Post Campaigns TBWA/MAL Celebrates iPhone as ‘Loved’ By Erik Oster on Jul. 13, 2015 - 1:53 PM The agency's 30-second spot claims "99 percent of people that have an iPhone, love their iPhone."