Monday Stir

By Kyle O'Brien 

-Marketing Dive reports that White Claw has released its first global campaign, trying to keep its lead in the seltzer category with Uggs wearers everywhere. Check out the black and white video above.

-Meet Adweek’s Sustainability Stars, those who are leading with purpose.


Facebook is in the early stages of a creative review and added Johannes Leonardo to its creative roster for Instagram.

-David Miami has hired brand director, Luiza Prata Carvalho, with experience at Nike and Uber to fill a role which has been vacant for more than a year, account lead, tasked to lead client services across the agency’s client roster.

-Remember that NFT craze? It seems to be waning, according to Bloomberg.

-Media agencies are cozying up to data ethics, moving beyond legal compliance in an attempt to catch up with consumer sentiment on data privacy.

-Major brands are speaking out against Georgia’s new legislation restricting voting rights, but are being pressured to take action amid calls for boycotts.

-Adweek opinion contributor Jemma Campbell looks at five ways marketers can approach sustainability like a creative project.

-Walmart CEO William White talked with Adweek about the evolving role of the CMO and other timely topics in a podcast.