Monday Stir

By Kyle O'Brien 

-Cryptocurrency brings up plenty of questions and hesitations. But for those who are still crypto-curious, CoinFlip has a new product, Olliv, which makes it easy for everyone to understand and invest in digital assets. Poking fun at “tech bro” culture and showcasing a need for tech that’s not full of elitist jargon and difficult software, the campaign by Quality Meats is helping onramp the next crypto investors, especially those who may have been too intimidated before.

-Former Nike and Converse executive Davide Grasso, now at Maserati, shared his marketing wisdom with Adweek.

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-A chilling new children’s book tells the tale of a child who went to school and was ultimately shot is the latest attempt to get politicians to pass gun control legislation.

-Vogue’s Met Gala livestream had more than 53 million people across the globe tuning in.

-Canadian food giant McCain wanted to turn the tables for a Mother’s Day campaign and made shutterbugs the stars, in an effort by creative agency Rethink.

-For Propel Fitness Water’s “Make the world your gym” campaign, Michael B. Jordan gives the audience a taste of his workout plan.

-In the latest episode of Everything is Better With Creators podcast, the host talks with Ned Sherman, chief business affairs and legal officer at Skybound Entertainment.

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