Monday Odds and Ends

By Erik Oster 

-Seattle-based agency DNA wants to kick off a “Year of Love” a “Love Starts Here” message displayed on 28 windows across the agency’s south and west walls  (video above). “Trust is at an all time low in society – trust in government institutions, business and brands. And that’s a sad commentary on where we are today,” DNA president, chief growth officer Chris Witherspoon said in a statement. “But there is also an opportunity here for brands and businesses to step forward and be a force for good.”

-Dentsu Aegis Network acquired San Francisco-based brand and design agency Character.

-Deutsch New York welcomed Husani Oakley in the newly-created role of senior vice president, director of technology.


-Superunion, WPP’s recent combination of five consultancies and design agencies into one entity, hired Sabah Ashraf as CEO, North America.

-BBDO launched a “What Matters” campaign for GE humanizing the brand’s tech.

-L’Oreal cosmetics brand Vichy assigned its global account to McCann Paris.

-Nordic-based communications group The North Alliance acquired global experience agency North Kingdom.

-Humble added comedic duo The Director Brothers to its directorial roster.