Monday Morning Stir

By Erik Oster 

-Sid Lee Paris created perhaps the most unexpected Moon Landing tribute campaign, with an effort calling on audiences to “Explore Yourself” for Skyn (video above).

-Kroger appointed DDB as its first-ever agency of record.

-BBH agreed to only cast union actors in its ads, ending a battle with SAG-AFTRA going back almost two years.


Martin Sorrell discusses taking on the ad giants he helped create.

-The era of U.S. restaurant growth may be ending.

-Liquid Death, the water brand created by a former Doner copywriter, might be soon be available at a store near you.

-Dentsu Aegis Network may be dropping the “Aegis” as part of a rebrand.

-Hollywood studios are moving toward shorter marketing campaigns for movies.

-Working with influencers can get quite expensive.