Friday Morning Stir

By Erik Oster 

-Publicis Brazil pays homage to Ayrton Senna for F1 sponsor Heineken (video above).

-Can anyone unseat Google in the digital ad game?

Target is going big with its holiday campaign.


-Indian conglomerate Emami selected GroupM’s m/Six to handle media buying, following a review.

-Facebook is trying hard to woo advertisers to Facebook Watch.

-Young & Laramore hired Henrik Persson as digital strategist and promoted Zac Neulieb to associate creative director.

-McDonald’s is really sorry for referencing a massacre with its “Sunday Bloody Sundae” Halloween promotion.