–Mike Cessario, formerly of Doner L.A. and Netflix, is responsible for this “Hey Kids, Murder Your Thirst” spot for Liquid Death—and now you all have to suffer through it, too.
-Ogilvy restructured its New York and U.S. leadership teams, with Lauren Crampsie promoted to president of its New York and New Jersey and U.S. CEO Lou Aversano stepping into a role as global chief client officer. Why? We don’t know!
-Forsman & Bodenfors New York launched a digital platform called Circle to drive diversity in production across the advertising industry.
-MDC Partners reported a surprisingly stable first quarter.
-The not-a-holding-company also appointed Frank Lanuto as chief financial officer and Jonathan Mirsky as executive vice president, general counsel and corporate secretary.
-Department store Belk appointed mcgarrybowen as its creative agency of record, following a review.
-Omnicom Media Group CEO Scott Hagedorn discusses the state of programmatic. Get excited.
-Geometry Global will have a second Ohio office, in downtown Cleveland, by 2020.
-The U.K. Advertising Standards Authority (ANA) banned a Paddy Power ad for glamorizing gambling. Wouldn’t that be every Paddy Power ad?
-Today in sponsored content, people are super pissed about a study, published in USA Today, about all the “inessential” things people waste money on like food and clothing. It was sponsored by Ladder, a life insurance company. And what does it suggest you buy?