Pittsburgh Station WTAE To Partner with Local Multi-Platform News Organization

By Kevin Eck 

Pittsburgh ABC affiliate WTAE and TribLIVE.com have announced a new content partnership they say will “deliver enhanced coverage of local news to viewers and readers in Western Pennsylvania.”

“WTAE Channel 4 and TribLIVE.com understand trustworthy neighborhood news is paramount to our viewers and readers. Western Pennsylvania is a wonderful tapestry of townships, boroughs, and communities,” said Charles W. Wolfertz III, WTAE president and general manager. “This partnership ensures our unwavering commitment to reporting on impactful local stories.”

“We are delighted to partner with WTAE and Hearst, which have a stellar track record of supporting innovation,” said Jennifer Bertetto, president and CEO of Trib Total Media. “This partnership is yet another important milestone in our commitment to being news leaders in Western Pennsylvania.”

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The Trib and WTAE will share newsroom resources to cover daily news and to partner on special reports and live events. The Trib is a multi-platform news organization that operates TribLive.com and prints two daily editions of the Tribune-Review.

“Now more than ever, news consumers want to know they can trust that the news they are receiving is accurate,” said Jim Parsons, WTAE news director. “For decades, viewers and readers throughout Western Pennsylvania have trusted the hard-working journalists at WTAE Channel 4 and TribLive to get the facts right in telling compelling stories about the people and issues in their neighborhoods. I am thrilled that we will be pooling the resources of our two newsrooms to make those connections with readers and viewers even stronger.”

“We have a long history of breaking important stories and producing in-depth investigative pieces,” said Trib executive editor Luis Fabregas. “Our colleagues at WTAE share our desire to strengthen local news with each other’s knowledge and expertise.”

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