NBC Promotes Hartford Creative Services Director to VP at NBC Boston

By Kevin Eck 

Boston NBC owned station WBTS, NECN, Telemundo Boston and NBC Sports Boston have named Laura Gremelsbacker vp of marketing and branding.

Chris Wayland, president and general manager of NBC Boston, NECN, Telemundo Boston and NBC Sports Boston said Gremelsbacker’s enthusiasm and innovative thinking will “bring a new vision to the landscape of our local businesses.”

“Laura’s leadership skills and experience within WVIT and WRDM make her the right person to help us achieve new milestones,” said Wayland. “We look forward to having her join the Boston family.”


Gremelsbacker started her career in 1994 as a promotions producer at WFSB in Connecticut before moving to WVIT as the senior producer in creative services. In 2014 she was named director of public relations and communications before being promoted to creative services director in 2016.