S.E. Cupp’s HLN Show Is Moving to CNN and Will Air Saturday Nights

By A.J. Katz Comment

Conservative commentator S.E. Cupp is bringing her HLN program, S.E. Cupp Unfiltered, to CNN, where it will air on Saturdays at 6 p.m. ET beginning August 25.

TVNewser had heard rumors over the past few days that the program would move to Saturdays, and Cupp confirmed the news in a tweet this morning:

 

Unfiltered had been airing Monday-Thursday on HLN since it launched on August 21 of last year. The panel-driven program hosted by the CNN political commentator was originally given the 7 p.m. time slot. Cupp originally had Forensic Files as her lead-in, and then Unfiltered served as the lead in for Prime Time Justice with Ashleigh Banfield (now named Crime & Justice).

Despite much optimism, Unfilited got off to a slow start at 7 p.m., and was moved to 5 p.m. in November to make HLN exclusively news programming from 6 a.m. – 8 p.m., with no original programming in between.

Cupp couldn’t build on Michaela Pereira‘s 4 p.m. hour, and Banfield’s program – which moved from 8 p.m. up to 6 p.m., and extended an hour – saw its ratings fall as well.

Per Nielsen data for July, Cupp averaged 67,000 total live-plus-same-day viewers (No. 81 on cable news), and 22,000 adults 25-54 (No. 69 on cable news).

It remains to be seen what will be slotted into HLN’s 5 p.m. hour.

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