Fox Business Network had its most-watched July ever in total viewers, averaging 83,000 during business day. July is also FBN’s most-watched month of the year in total viewers and in the demo. The revamped lineup is showing growth, with each new business day (9 a.m.-4 p.m. ET) program showing at least double digit growth in its new time slot.
Less than two months after its debut, The Intelligence Report with Trish Regan is up +192 percent in total viewers and +117 percent in the demo compared to the same time slot last July. Cavuto’s move to noon is also making strides as Coast to Coast is up +76 percent in total viewers and +50 percent in the demo.
FBN is still the No. 2 business news network behind CNBC, which averaged 215,000 total viewers for business day in July. Bloomberg is not publicly rated.