Cannabis Meets Capitalism on CNN With ‘High Profits’

By Brian Flood 

high profitsCNN’s latest Original Series “High Profits” premieres on Sunday at 10pmET. CNN’s foray into the weed industry follows Brian Rogers and Caitlin McGuire as they attempt to become the first ever “moguls of marijuana.”

The eight-part series, produced by Bat Bridge Entertainment, will examine the booming industry that is legalized marijuana. We’ve seen in the past the marijuana-related programming does very well with viewers.

“High Profits was a no brainer for us from the minute we saw the trailer. Brian and Caitlin are two compelling characters with a dream to become successful marijuana entrepreneurs,” CNN Worldwide svp talent and content development Amy Entelis said. “We follow them through all the drama of their quest, and along the way show our viewers the inside story of legal retail marijuana in Colorado. High Profits is entertaining, enlightening, and fun.”

“High Profits” joins “Anthony Bourdain Parts Unknown,” “The Wonder List with Bill Weir,” “This is Life with Lisa Ling,” “Somebody’s Gotta Do It with Mike Rowe,” “Morgan Spurlock Inside Man,” “Finding Jesus: Faith, Fact, Forgery”and “The Hunt with John Walsh” as part of CNN’s original series programming.

Here’s a preview: