“ABC Hopes To Swap Roles With CBS”

Tom Rosenstiel of the Project for Excellence in Journalism says the success of Bob Schieffer shows that “the old model of TV anchoring still works.” And ABC is apparently putting that old model to use. In Wednesday’s USA Today, Rosenstiel says:

“ABC hopes to swap roles with CBS: ABC will have the senior anchor who has seen it all. CBS will be experimenting with someone new (Couric) who is unproven in the evening. It may not be a 20-year plan for ABC, but I don’t think anyone has seemed more comfortable in the anchor chair in years than Schieffer, and that wasn’t a 20-year plan.”