Hearst Magazines plans to launch its first standalone, non-magazine-affiliated website called TheDailyGreen.com on April 22nd. The site will offer a community for echo-friendly discussion as well as tips and reporting on how to do your part to reduce your environmental footprint. If it’s success, I imagine it will have no trouble attracting ad dollars, as the buzz and spending surrounding global warming is just heating up, so to speak.
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