View Post Advertising/Marketing Study: Active Tweeting Leads to Higher Ad Recall for Viewers By Karen Fratti on Mar. 18, 2016 - 9:30 AM According to Starcom and Canvs.
View Post Advertising/Marketing Lil Wayne and Jim Gaffigan Top iSpot’s Weekly Rankings By Karen Fratti on Mar. 15, 2016 - 3:23 PM Is the KFC Colonel really that replaceable?
View Post Advertising/Marketing Goofy Pets Make the Ad By Karen Fratti on Mar. 11, 2016 - 11:58 AM Funny pays.
View Post Advertising/Marketing Girl Scouts, Stacey Dash Dominate Oscar Traffic By Karen Fratti on Feb. 29, 2016 - 3:21 PM There were 49,023 tweets around cookies.
View Post Advertising/Marketing PuppyMonkeyBaby Will Never Go Away By Karen Fratti on Feb. 23, 2016 - 2:40 PM According to iSpot.tv.
View Post Advertising/Marketing Nielsen: You Can Turn Twitter Users Into Brand Advocates By Karen Fratti on Feb. 23, 2016 - 1:38 PM It's just going to cost you.
View Post Advertising/Marketing We’re Still Watching Super Bowl Ads By Karen Fratti on Feb. 18, 2016 - 10:15 AM Haven't you had enough?
View Post Advertising/Marketing | Digital 50% of Viewers Say Good Ads Convince Them to Watch By Karen Fratti on Feb. 17, 2016 - 1:03 PM But they'll only watch an episode before deciding if it lives up to the hype.
View Post Advertising/Marketing | Digital The Aflac Duck Was the Best Thing About The Grammys By Karen Fratti on Feb. 16, 2016 - 1:23 PM Which brands won the Grammys?
View Post Advertising/Marketing Ads of the Week: All Super Bowl, All the Time By Karen Fratti on Feb. 10, 2016 - 1:30 PM All the usual suspects from this year's game.