Adobe wins props by doing business the Macromedia way

Keeping developers happy isn’t easy, but Adobe has managed to do it by maintaining Macromedia’s excellent tradition of customer relations, especially the very popular user groups and conferences. Much of what we love about Web 2.0 is pouring out of Adobe’s MAX developer meetings, and new products like Spry build on the tradition of Flex, allowing rapid development of rich applications for web services, creative advertising, and stunning video interfaces.