Kensington Publishing Corp. will launch two new digital imprints under the Lyrical Press division. The company executives made this announcement at this year’s Romantic Times Book Convention.
The editorial team at Lyrical Shine will acquire contemporary romance manuscripts. The editorial team at Lyrical Underground will concentrate on thriller, mystery, and horror projects.
Alexandra Nicolajsen, the associate director of social media and digital sales, gave this statement in the press release: “When Kensington brought Lyrical into our community of imprints, we were excited to work with a new group of authors and expand our footprint in the digital publishing community. In a little over a year, we have acquired many compelling projects, and built new bestselling authors. The new Lyrical Shine and Underground imprints represent our commitment to diversifying the Lyrical list. Most importantly they create a program that will distinguish our authors and bring the most original stories to our readers.”