James Corden has spent the past two years dominating YouTube with his Carpool Karaoke segments. Now the late-night host is ready to tackle another digital platform: Snapchat. The Late Late Show host is partnering with Snap Inc. to create a new digital series for Snapchat’s Discover platform, which will debut this fall. (Adweek)
The messaging app’s growing roster of TV-style short-form series will be joined by “James Corden’s Next James Corden,” a six-episode satire of reality-competition shows launching this fall featuring the late-night host himself. The series pretends Corden is searching for a successor at The Late Late Show with James Corden, so he decides to put a group of young potential replacements to the test. The project will mark the first collaboration between CBS and Snapchat for Discover. (Variety)
Snapchat has also announced new original content that will be available for viewing on its Discover platform this fall. One of the upcoming entries will be the platform’s first daily news show, which will be produced by NBC News. Like other Snapchat shows, the daily news program will be four to five minutes in length. (TVNewser)