Wednesday Odds and Ends

By Erik Oster 


-Rethink’s pre-roll ad for Scotts Canada lets you kill it, not just skip it (video above).

-VFX house Smoke & Mirrors New York appointed Warren Paleos as head of flame.

Recently promoted R/GA vice president, activation strategy and partnerships Jess Greenwood tells Adweek “It’s Time for Marketing’s ‘Token Women’ to Shatter the Glass Holding Others Down.”

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In its latest weekly bulletin, New York’s Merkley + Partners argue that observant Muslim women–and their fashion choices–have become part of mainstream consumer culture.

Chicago-based design-driven production company Sarofsky added creative director Patrick Coleman and producer Sam Clark to its staff.

RTO+P created an app called CARemojis, which might confuse you since CAR stands for the California Association of Realtors.

McKinney won streaming service TuneIn without a review. Its first campaign debuts this week.

Clients are also frustrated about marketing talent. Who knew?

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