-Deutsch created a $200 million ad campaign for Novartis’ OTC heartburn drug Prevacid. link
-Speaking of pharma, the drug industry is pressing the FDA to allow more online ads. link
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-Social media gone amok? Digg and TOMS have teamed up to launch a custom shoe. link
-Fallon alum Vic Palumbo joined Deutsch LA as SVP/Director of Integrated Production. link
-Burger King’s global marketing chief Russ Klein resigns. link
-An LA Times columnist questions Best Buy’s new marketing campaign. link
-Google tests skippable ads on YouTube. link
-Video ads are booming. link
-Larry Tate and Don Draper square off in a Google fight. link
-Euro RSCG beat DDB for the 60 million pound global Dulux account. link
More: “Tuesday Odds and Ends”