Wednesday Morning Stir

By Erik Oster Comment


-Kids aren’t big fans of broccoli. They’re also not too into opera. (Uh, okay). So McCann Stockholm promoted the Folkoperan opera house by letting children choose between broccoli and opera with its “Broccoli vs. Opera” campaign.

-Mold is beautiful. Three agencies teamed up for a Burger King campaign promoting the chain’s move away from artificial preservatives by showing the decomposition of a moldy Whopper, called “The Moldy Whooper.” Luckily they decided against the scratch-and-sniff print ads idea.

-Salesforce partner and digital marketing agency Pierry integrated within Wunderman Thompson. It’s the latest integration for the WPP agency following similar moves for Mirum, iStrategyLabs and Possible in North America.

-Kantar CEO Eric Salama is stepping down. 

-FCB Brasil won the Heineken non-alcoholic beverages account.

-United Media Solutions’ Richard Zhu weighs in on how advertisers should respond to the coronavirus pandemic.

-VMLY&R London encourages you to “pint-block” your mates in a road-safety campaign for the U.K. Department For Transport.

-Rip Van Wafels maker Rip Van selected Partners+Napier to handle an upcoming brand positioning assignment.

Comments

Advertisement
Advertisement