Tuesday Odds and Ends

By Erik Oster Comment

-Leo Burnett Melbourne launched the first broadcast camapign for Honda Australia (video above).

-Former Barack Obama strategist Jim Messina, former Theresa May strategist Lynton Crosby and Hometrakc founder Giles Mackay are launching a digital marketing agency called Outra.

-Burrell Communications founder Tom Burrell became the first African-American inducted into The One Club Creative Hall of Fame.

-Innocean hired Kimberly Bates as senior vice president, strategic planning.

-It’s not just consultancies anymore: Unilever is looking to tech startups for tasks previously handled by agencies.

-BETC hired Lennie Stern as head of creative and entertainment strategies.