-Paris agency Buzzman launched a “Democracy Burger” Founders Day campaign in France for the fast food chain’s promotion calling on French citizens to vote on which burger will be sold for two euros next week (video above).
-Don’t worry, copywriters: A.I. isn’t coming after your jobs.
-Industry leaders discuss what CMOs need to know about synthesizing ad tech and mar tech.
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-OMD Worldwide CMO Florian Adamski says the ad industry needs to focus on marketing outcomes for clients.
-Brits are relentlessly mocking Brexit ads from the U.K. government.
-The New York Times withdrew its sponsorship of the Oil & Money conference in London.
-Prepare for the shortening. The entertainment industry is investing more in short-form content.