Tuesday Morning Stir

By Patrick Coffee 

-This new BodyArmor spot, directed by Kobe Bryant and starring James Harden and Donovan Mitchell, seems to be targeting another drink brand. Who could it be?!

-Sky News reports that WPP’s expansion plans in China might be hitting a snag after a second and final executive, Ruigang Li, quit the company’s board.

-A federal grand jury has reportedly subpoenaed an unknown marketer’s interactions with an unknown media agency as the Justice Department’s investigation into alleged kickbacks continues.


-Barbarian CEO Cathy Butler left after just under two years to lead Omnicom’s Organic.

-Some agency creatives dreamed up the “in case of hard Brexit break glass” stunt, video here.

-Havas London is looking for a new executive creative director after Ben Mooge “quits,” according to Campaign.

-Meanwhile, Havas rebranded ADP in the U.S. by breaking some glass for real.

-McDonald’s dove further into AI by acquiring Israel’s Dynamic Yield for $300 million to offer more customized drive-through experiences.

-Digiday’s (paywalled) podcast explains why Burger King CMO Fernando Machado is still your agency’s favorite client.

-What will agencies promote when no one owns cars?