Thursday Stir

By Kyle O'Brien 

-Insurance comparison site the Zebra, has launched its first campaign to educate people about how the site works. The campaign, by Argonaut, introduces a character called Harper, a person they made up to show that the Zebra can connect anyone with the right auto insurance. In the video, Harper transforms from a student to a homeowner who loves to drive, to a married and pregnant goat farmer to a donut truck owner.

-As part of Dentsu’s 2021 Americas DEI Report, the network is aiming to have women account for half of its executive roles by 2025.

-Leo Burnett has promoted Chaka Sobhani to global chief creative officer, taking over following the departure of Liz Taylor.

Paul Ward has taken on a new role as global chief executive of Havas Studios, a new production service from the advertising holding company formed in partnership with creative production agency Wellcom Worldwide.

-Agency Forsman & Bodenfors NY has launched a campaign to help bystanders stop Asian hate through an informational poster called the Bystander Maneuver, which gives readers tips on how to jump into action.

-A new partnership between the Claima Stories podcast and graphic design service 99designs by Vistaprint wants to help BIPOC-led creative small businesses recover from the pandemic and grow.

James Routledge of mental health organization Sanctus, wrote for The Drum about what leaders can do to acknowledge and act on mental health issues in the marketing industry.

-DTC dog food brand Sundays for Dogs has released 420 limited edition mini boxes of its food, only available for purchase via Dogecoin. For a limited time, customers can pay 10.5 Doge for one box of Sundays, with proceeds from the ‘Sundays for Doge’ campaign going to the SPCA Cincinnati.

Advertisement
Advertisement