Thursday Odds and Ends

By Erik Oster 

-Chi&Partners gets a little erotic with Godiva (video above).

-4A’s named BSSP CEO Greg Stern as chairman of the board.

-The Saturday Morning initiative, which launched last year, introduced its first product, a line of “purpose build waist bands” called Peace Briefs.

-According to a French bank, WPP and Publicis Groupe are takeover targets and Accenture “looks a credible buyer.”

Ji Lee of Facebook remembers Hugh Hefner.

-RPA teamed up with 20 partners to create short films to help children understand a cancer diagnosis for the Pediatric Brain Tumor Foundation.

-Digiday tracks “The state of TV’s decline, in 5 charts.”