Thursday Odds and Ends

By Erik Oster 

-Hometown, UK launched “Fly like a penguin” for Dubai International Airport (video above).

-Tourism Santa Fe named Fuseideas as its new advertising and marketing partner.


-Good Scout Group, “a social good and cause marketing consultancy” joined Causemedia Group, “an independently owned, integrated family of agencies.”

-Havas Media Group UK launched a new integrated social unit, Socialyse powered by Cake.

-Baltimore-based agency GKV was named the agency of record for Wisconsin health insurance provider Network Health.

-Philadelphia full-service marketing communications agency LevLane created a traffic safety campaign for the city’s Office of Transportation and Utilities.

-Lego will unveil its Simpsons Kwik-E-Mart set at SXSW tomorrow.

-PinSeeker Consulting, “a marketing consultancy dedicated to maximizing marketing ROI for clients and advertising agencies” launched today, headed by industry veteran Peter Alemian.