-TBWA\Melbourne highlights the damage caused by homophobic and transphobic language with its “#LoveSpeech” campaign for ANZ Bank’s Sydney Gay & Lesbian Mardi Gras sponsorship (video above).
-MDC Partners’ Assembly was named media agency of record for Pabst, working across its brand roster.
–The Martin Agency hired chief strategy officer Elizabeth Paul from MullenLowe.
-We know you’re hungry for more “Moldy Whopper.” Here’s the inside story on the making of Burger King’s viral campaign.
-Is the “Moldy Whopper” campaign just awards bait, though? Of course not. It is also fantastic click bait for industry trade publications.
-The classism and pay-to-play nature of the ad industry means many aren’t given the opportunity to succeed and creative potential goes untapped.
-Unlimited integrated CRM and retail support agency Prophecy Unlimited and B2B agency DirectionGroup Unlimited within its customer engagement unit TMW Unlimited.
-The advertising behemoth behind Bloomberg is turning 2020 into the influencer election.