View Post Agencies | Brands | Campaigns FCB México’s ‘Paper Towel Dispenser News’ a Success for MásporMás By Erik Oster on May. 22, 2014 - 1:00 PM To drive traffic to the website of MásporMás, Mexico’s largest free newspaper, FCB México created “Paper Towel Dispenser News.” They placed special paper towel dispenser machines in several corporate bathrooms, ma ...