View Post Campaigns Colle+McVoy, USA Swimming Present ‘Olympic Swimmers When They Were Just Beginners’ By Erik Oster on Jun. 30, 2016 - 3:20 PM The spot is part of a larger "#SwimUnited" campaign.
View Post Agencies Agency/Prodco Would Just Rather Be Skateboarding By Kiran Aditham on May. 17, 2013 - 1:34 PM Today in agency self-promos, we bring this 90-second clip from New York-based shop Rooster, which pretty much makes it clear in the brief amount of time what its first love is (its co-founder/creative director, Gavin McInness, is ...
View Post Agencies | Brands | Campaigns | People Jeah, Ryan Lochte Muscles Up for Nissan By Jordan Teicher on Mar. 6, 2013 - 9:03 AM Ryan Lochte may wear that clueless grin in the new Nissan spot created by TBWA, but he’s still laughing to the bank on the heels of his impressive, yet imperfect 2012 Olympics. Ryan Lochte’s “Office Burn” ...
Ad Biz Thursday Morning Stir By Kiran Aditham on Aug. 9, 2012 - 9:38 AM -Google has its eyes set on Siri as it launches a voice search app on iOS. link -Fold7 designed a new site for British clothing label, Sunspel. link -Lil Buck helps ring in Gap’s denim fall collection (above). -Publicis Grou ...
Brands | Campaigns | Digital | People | Social Media Speedo Bros Down With Ryan Lochte By Bob Marshall on Aug. 8, 2012 - 3:33 PM Getting Olympian Ryan Lochte as your brand’s spokesperson has its obvious upsides. He’s young, attractive, and has the same kind of all-American “charm” that landed George W. Bush in the White House. Unfort ...
Ad Biz Monday Morning Stir By Kiran Aditham on Aug. 6, 2012 - 9:37 AM -Best Buy founder Richard Schulze has offered to buy out the company. link -Curvin O’Reilly, copywriter and original “Mad Man,” passed away late last Friday. Here’s Tom Messner’s eulogy. link -Arc Wor ...
Ad Biz | Sports Gillette Sends Best Wishes to Team USA with Light/Water Show By Kiran Aditham on Jul. 30, 2012 - 1:35 PM Last Friday in Boston, P&G sent a rather large-scale good luck message to some of the Team USA athletes who also happen to be pitchmen for the company’s Gillette brand, namely swimmer Ryan Lochte and sprinter Tyson Gay. ...
Agencies | Brands | Campaigns | Sports Ryan Lochte is AT&T’s Hot Olympic Face By Ella Riley-Adams on Jul. 17, 2012 - 11:00 AM It’s great for an athlete to perform well in the Olympics. But it’s the sponsorships that come before and after the competition that propel team members to fame. Who’s still performing after the races are over? Who’s makin ...
Brands | Campaigns | People | Sports | TV Gillette Gives Great Starts to Olympians By Ella Riley-Adams on Jun. 29, 2012 - 2:45 PM “On race day, you don’t leave anything to chance,” the gravelly commercial-voice admits in Gillette’s latest series of commercials. Whether swimmer Ryan Lochte is diving into the water, tennis player Roger Federer is spinn ...