View Post Agencies | Brands | Campaigns Snickers Plays What-If in Two New Commercials By Jordan Teicher on Jan. 27, 2014 - 2:42 PM To promote Snickers Bites, BBDO New York went retro. Bites give hungry customers a bag full of tiny pieces of Snickers bars, a pretty big switch for the consistent candymaker. But what if Snickers had thought of the idea decades a ...