View Post Campaigns John Cena (And His Pecs) Star in Havas Chicago’s New Spots for Hefty By Erik Oster on Jul. 19, 2016 - 1:04 PM The campaign revives the "Hefty! Hefty! Hefty!" chant.
View Post Ad Biz Wednesday Morning Stir By Erik Oster on Sep. 24, 2014 - 9:58 AM -Ellen DeGeneres parodies Mathew McConaughey Lincoln ad (video above). -State Farm drops Rob Schneider from ads. -Cadillac to move global headquarters from Detroit to New York. -Ross Hoffman, director of brand strategy for Twitter ...
Op-Eds Op-Ed: Nice Ad, But Would it Make a Great Movie? By Kiran Aditham on Oct. 21, 2011 - 1:01 PM And so, the guest contributions keep coming in. Here’s a quick item from 72andSunny creative director Matt Murphy (pictured), a W+K alum who headed to the City of Angels to join the MDC-owned agency two years ago and was mos ...