Agencies | Brands | Campaigns Jack Daniel’s Celebrates America’s Hand-Crafted, Independent Spirit By Ella Riley-Adams on Jul. 3, 2012 - 1:09 PM “Craft is about a commitment to a standard, and to a way of doing things…a real appreciation of doing things the right way,” Christian Helms, an Austin, TX native who’s one of Jack Daniel’s annual Independence Day po ...
Ad Biz | Agencies | Brands | Campaigns The Zac Brown Band is Jack Daniel’s Model of Responsible Drinking By Bob Marshall on Feb. 24, 2012 - 12:16 PM From Arnold Worldwide comes a new campaign for Jack Daniel’s that lauds the seriousness of responsible drinking. And, who better to instruct America’s whiskey drinking public on the importance of togetherness and watch ...
Agencies | People Mike Wilson Out at Arnold By Kiran Aditham on Feb. 24, 2012 - 10:32 AM The Mike Wilson agency tour continues as sources familiar with the matter confirm that Arnold has parted ways with the creative, who joined up with the Boston office and reunited with Pete Favat less than a year ago. From what we& ...
Ad Biz Wednesday Odds and Ends By Kiran Aditham on Feb. 8, 2012 - 4:17 PM -PMH and fellow Minneapolis-based operation Pixel Farm collaborate on a new campaign for Mattel’s Barbie (above). link -GigaOM and paidContent have now joined forces. link -Anomaly is opening up shop in Toronto. link -Have y ...
Agencies | Brands | TV McDonald’s, Arnold Deliver the ‘Egg McMuffin’ of Taglines By Bob Marshall on Jan. 11, 2012 - 11:26 AM Upon viewing the above spot from Arnold Worldwide for McDonald’s, you probably scoffed at the idea of the “Egg McMuffin of” catching on as a widespread euphemism for “the best.” Either that, or you st ...
Brands | Campaigns Do You Really Want to Dress Up as Flo for Halloween? By Kiran Aditham on Oct. 26, 2011 - 11:33 AM Well, if you do, there’s a handy new guide created by Arnold that tells you how to dress up as who probably insane EW.com readers dubbed the greatest advertising icon of all-time. We love getting into the Halloween spirit an ...
Agencies | Brands McRib is Back, Alright! By Bob Marshall on Oct. 24, 2011 - 12:00 PM Disclaimer: We were given the above spot from Arnold Worldwide on April 1, though were kindly asked to take it down as it was sent to us “in error” (which explains some of the older comments). As it turns out, the McRi ...
Brands | Campaigns Alas, a Date with Flo is Only But a Dream By Kiran Aditham on Jun. 16, 2011 - 1:01 PM Another day, another ad starring Progressive’s perky pitchwoman Flo, who somehow worked her way up to “advertising’s greatest icon” status earlier this year–well, at least according to Entertainment W ...
Agencies | People Mike Wilson Lands at Arnold By Kiran Aditham on May. 2, 2011 - 1:50 PM Hey, look who’s back. After GSD&M “parted ways” with him at the beginning of the year, Mike Wilson has resurfaced at Arnold Worldwide, where he will take on the title of EVP/group creative director on Dell an ...
Agencies | People Arnold Boston Adds Martinez as VP/CD By Michael Musco on Feb. 2, 2011 - 11:09 AM After a five-year stint at Goodby, Silverstein & Partners, Jose Luis Martinez has left the Bay Area for Boston to join up with Arnold Worldwide as VP, creative director. During his time at Goodby, the digital creative worked o ...